good_will

[good_will]

(accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)

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Noun
a disposition to kindness and compassion; benign good will; "the victor''s grace in treating the vanquished"

Noun
the friendly hope that something will succeed

Noun
(accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)


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Usage Examples

You can't legislate good will - that comes through education.

All the faith and good will in the world is wasted without direction.

So far as it depends on the course of this government, our relations of good will and friendship will be sedulously cultivated with all nations.

However many holy words you read, however many you speak, what good will they do you if you do not act on upon them?

Shallow understanding from people of good will is more frustrating than absolute misunderstanding from people of ill will.

Misspelled Form

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Other Usage Examples

Every good relationship, especially marriage, is based on respect. If it's not based on respect, nothing that appears to be good will last very long.

I am in politics because of the conflict between good and evil, and I believe that in the end good will triumph.

I surround myself with positive, productive people of good will and decency.

This celebration here tells me that this work is not hopeless. I thank you for this teaching with all my heart and lift my glass to human solidarity, to the ultimate victory of knowledge, peace, good-will and understanding.

We should seek by all means in our power to avoid war, by analysing possible causes, by trying to remove them, by discussion in a spirit of collaboration and good will.

The NFL is such a large, multibillion dollar enterprise with fan loyalty because they have provided not only entertainment for sports fans, but memories, good memories, family memories to these fans, that can only bring about good will.